Uncle Ben’s has changed its name to Ben’s Original: Rice is now available in stores under a different brand and in a different package.
Why has Uncle Ben’s change its name?
Specifically, Mars stated that the shift represented “the brand’s next step in its desire to build a more inclusive future while preserving its dedication to providing the world’s greatest rice.” It comes after Uncle Ben’s logo and name – which features a picture of a black rice farmer – have been subjected to many charges of racism.
What is replacing Uncle Ben’s rice?
Ben’s Original will be the name of the brand going forward, according to a statement released by Mars, Inc. on Wednesday. Uncle Ben’s will be rebranded as Ben’s Original in the coming months. Mars, Inc., the world’s largest food company, said on Wednesday that it is altering the name of its rice brand, which has come under fire for racial stereotyping.
Is Uncle Ben’s rice being discontinued?
Ben’s Originals will be the name of the new brand for Uncle Ben’s rice products. Following significant anti-racism demonstrations, Mars Food is changing the name of its Uncle Ben’s rice products to Ben’s Original. The move comes after firms that have exploited racial imagery to market their goods for decades have come under increased scrutiny.
How is Uncle Ben related to Peter Parker?
Usually referred to as Uncle Ben, Benjamin Franklin Parker is a fictional character that appears in American comic books published by Marvel Comics, most often in relation with the superhero Spider-Man. He is the spouse of May Parker, as well as Peter Parker’s paternal uncle and a father figure to the little boy.
Is Uncle Ben’s rice black owned?
Uncle Ben, according to Mars, was an African-American rice farmer who was well-known for the high quality of his rice. Uncle Ben’s was founded by Gordon L. Harwell, an entrepreneur who had previously provided rice to the armed services during World War II. Harwell used the moniker “Uncle Ben’s” as a way to broaden his marketing efforts beyond the military.
Who is Gordon L Harwell?
Gordon L. Harwell was a Texas food broker who was looking to rebrand his rice firm, Converted Brand Rice, and wanted a face and a name to go with it. They were marketing a sort of parboiled rice at the time, which allowed for speedier heating and easier preservation of the rice.
Is Aunt Jemima still in stores?
Aunt Jemima goods will be available for purchase until June 2021, when the brand’s packaging will be formally changed over to another. (Image courtesy of PepsiCo, Inc.) (Uncredited, PepsiCo, Inc.) Affected products include Aunt Jemima pancake mix and syrups, which are being phased out of retailers.
Why did they cancel Uncle Ben’s?
For decades, stereotyped images of Black and Indigenous people have featured on the packaging of food products. The company Uncle Ben’s, which is owned by Mars Inc., has declared that it would change its name and remove the Black guy from its goods, which was inspired by an African-American chef and waiter who worked at the company.
Is Uncle Ben’s still cold Uncle Ben’s?
And we gained knowledge. We recognize the inequalities that have been linked with the name and face of the Uncle Ben’s brand, and we have made a commitment to rectify the situation. We will alter our name to Ben’s OriginalTM and remove the image from our packaging in order to establish a more inclusive brand identity for our company. This gives the term a chilly ring to it.
What is going on with Mrs Butterworth?
Controversy. Since a result of protests against systematic racism in 2020, Conagra Brands said that the design of its bottles would be reviewed, as protesters perceived them as an example of the “mammy” stereotype.
Is Aunt May Spider-Man’s mom?
May Parker is the wife of Tony Parker and the paternal aunt of Peter Parker, who goes by the alias Spider-Man in his hidden life. She acts as a sympathetic and supporting mother figure to Peter, despite the fact that she has been unaware of Spider-hidden Man’s existence for the most of his history and has found Spider-Man to be terrifying throughout.
Who actually killed Uncle Ben?
The Burglar is a fictional character who appears in comic books published by Marvel Comics in the United States of America. In most of his appearances, the character’s identity was not revealed. He is primarily remembered for being Spider-first Man’s adversary, as well as the assassination of the hero’s uncle and surrogate father figure Ben Parker, who was killed by him.
Is Aunt May Peter’s dad’s sister?
Eventually, I turned to my brother Adam, who has been a veritable library of Marvel knowledge since we were children, and he clarified that May is not Peter’s biological aunt; rather, she is Peter’s aunt through marriage to his uncle Ben. As a result, depending on when she met her spouse, she may be ancient or quite young.”